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Cantaloupe Launches Seed Pro To Save You Money and Time with Vending

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By , November 30, 2015 2:51 pm


How much can you save? Try their new online calculator to find out. Seed Pro is a cloud-based vending intelligence solution that automatically tells you which machines to visit, how much product to take, how to merchandize each machine’s planogram, and how to tell which machines are broken and what to do about them.

Know where to go, when to go and what to take.

Visit Cantaloupe and sample See Pro,  simple savings calculator below to get an idea of how much Seed Pro can save you. Once you’ve done this quick calculation, if you want to learn more about saving with Seed Pro, one of our trained specialists will work with you to do a customized analysis.


Learn more about where to go, when to go, and what to take with Seed Pro. Give us a call at 415.525.8100 or send us an email to learn more about Seed Pro, Seed Cloud, and Smarter Vending.


Pepsi “Oomph!-o-meter at NFL Wembley – Marketing Enthusiam

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By , November 16, 2015 3:04 pm

Can you get paid for your enthusiasm?  Pepsi Says YES!


Pepsi Max, an Official Sponsor of the NFL, introduced the oomph!-o-meter vending machine to Wembley Stadium in London, England last week to encourage Brits to show their enthusiasm for American football. The oomph!-o-meter challenged users to interact with the machine through high fives, chest bumps, tackles and shouts of enthusiasm in order to win prizes.

The machine was brought to the International Series game between the Jacksonville Jaguars and Buffalo Bills on Oct. 25th.  Watch the video here.



Energy drink category dollar sales remain solid

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By , November 16, 2015 12:35 pm


If you don’t subscribe to Cstore Decisions newsletter – start today they know what sales in convenience store and what sells there will also be a big hit in vending.


Energy drink category dollar sales remain solid. The energy category had solid dollar sales growth of +9.6%,

Wells Fargo Securities found Dr Pepper Snapple Group (DPS) continues to lead in the carbonated soft drink category, while Monster sales remain under pressure on soft volume growth, citing Nielsen data for the four-week period ending Oct. 31, 2015, across all channels (grocery, drug, mass and convenience stores).

Coca-Cola total beverage dollar sales were up +2.3% last month (+2.9% for 12-weeks) driven by softness in CSDs offset by solid performance in Juices, Waters and Teas. Meanwhile, PepsiCo total beverage and snack dollar sales were up +2.2% last month (+2.2% for 12-weeks) as solid performance in salty snacks and several non-carb categories offset weakness in CSDs. DPS total beverage dollar sales were up a solid +3.4% last month (+3.7% for 12-weeks), driven by solid performance in CSDs and very strong results in juices and teas; and Monster dollar sales were soft, up only +5.7% during the period (+7.3% for 12-wks) based on particularly weak volume growth of 2.2%.

Total CSD (ex-Energy) dollar sales in all channels were down -0.2% (+0.1% for prior 12-weeks) during the four-week period, driven by solid average equal price growth of +3.3%, and weak equal unit volume declines of -3.4%.

The energy category had solid dollar sales growth of +9.6%, driven by strong results from Red Bull which had +10.1% dollar sales growth this period (+10% for 12-weeks) driven by +5% equal unit volume gains and +4.9% average equal pricing. Monster sales remain weak with only +5.7% dollar sales growth (+7.3% for 12-weeks), driven by very soft +2.2% equal unit volume growth and +3.4% average equal pricing growth. Rockstar continued its strong sequential improvements in its results, generating an impressive +29.9% growth in dollar sales this period and gaining a solid two equal volume share points, which Wells Fargo noted was largely sourced from Monster, which lost 2.1 share points.

Technology Helps Operators Gain Leads & Connect with Customers

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By , November 16, 2015 11:34 am

How Social Media, Digital Marketing Is Helping Operators Gain Leads & Connect With Customers


The technology evolution has undoubtedly changed the way companies do business; similarly, it has changed the way consumers view and interact with those businesses, too. With the click of a button consumers can purchase a product, review a company, and simply have their needs met right away through their phones, laptops, tablets and smartwatches.

In the vending, micro market and office coffee service industry, operators have been taking steps to keep up with the changing technological landscape. Today, a few successful operations have been using technology, such as social media and digital marketing, to gain new leads, connect with current customers and build their brands.

Digital Marketing

Chattanooga, TN-based Five Star Food Service incorporates social media into its overall business strategy in several different ways. “We use a mix of primarily Facebook, LinkedIn and Twitter to share information such as company news or announcements, upcoming vending or micro-market promotions, upcoming tradeshows or events, new product releases, general interest articles, and social media contests/giveaways,” said C.J. Recher, senior marketing manager at Five Star.

The company tailors its social media content around what is ‘shared’, ‘liked’, ‘retweeted’, etc.

For Five Star, social media can be an outlet to promote its own brand, but it can also be used as a customer service platform. “We’re finding customers are just as willing to reach out via Facebook as they are the telephone to let us know of a machine or product issue,” said Recher.

In an on-demand world, the ability for consumers to connect with the company right away is important for Five Star. In order to be at consumers’ fingertips, Five Star is also rolling out a cloud-based mobile customer service app that will be accessible from its vending machines, micro markets and dining facilities. “Customers who need support can scan a QR code or enter the specific web address with their phone,” said Recher. From there, customers are able to put in a service request, tell the company how it’s doing (feedback form), give the company a call or visit its Website and/or social media sites. “As is with any customer service platform, rapid, personalized response is vital to customer service success on social media,” Recher continued.

Research has found that social media usage can help generate leads and boost sales. In fact, 58 percent of marketers who have been using social media for three years or longer state that it has helped them increase sales, according to Marketo, a maker of marketing automation software.

Five Star, for example, recently launched a micro market and vending lead generation campaign with digital content focused around the most popular snacks and drinks that its customers purchase. The company shared the content through social media. “The goal is to ultimately increase new business sales via leads generated through the campaign,” said Five Star Marketing Manager Danelle Layton. “Although it’s early to tell how successful the campaign will be, early results are positive.”

The company ‘gated’ the piece of content on its Website, so if the reader wanted to view the article in its entirety, they had to enter their name and email address.

Although this technique is meant to gain new leads, Five Star also created a campaign to grow sales with current clients, too.

Within the past month the company launched a monthly office coffee service email campaign via a newsletter-type piece sent to existing customers. The goal of this campaign is to increase same store sales by introducing new OCS products, pantry provisions and cross-selling the company’s other lines of business. “We plan to continue creating campaigns, both social and digital, overtime to increase new business and same store sales,” said Layton.

It’s not just large companies that utilize social media and connect with customers online. Digital marketing can be done by operators of any size and budget, too, says Jennifer Skidmore, sales manager at J&J Vending, located in Union City, CA, who considers herself to be part of a small operation.

Social media engagement is a primary focus of the company. It updated its Website to be mobile friendly, promoted its social media engagement on Facebook, Twitter, Pinterest, Google+ and Instagram and purchased a mobile app for customers to report issues. Skidmore also writes blogs for the company as part of its marketing strategy and to build its brand. It also increases how often the company shows up on Internet search results.

J&J Vending is dedicating more of its resources to develop a strong online presence. “We are also looking at the future of how customers will shop, so we are currently creating an online ordering feature,” said Skidmore.

As technology evolves so too will consumer and business interactions through social media and other digital marketing techniques. It’s a great way for operators of any size to generate new leads, increase same store sales, build their brands and connect with customers.


How America Pays in 2015 – Survey of Americans Payment Preferences

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By , November 13, 2015 2:46 pm



Cash, checks and debit/credit cards are still the most popular payment method in the U.S., but alternative methods are increasing according to new research released by Blackhawk Network.

According to “How America Pays in 2015: Traditional, Digital and Mobile Convergence in Payments,” — a survey of more than 1,000 Americans and their preferences for traditional and emerging payments tools — it’s all about giving the consumer a mix of payment options.

“Consumers still have a strong preference for traditional payment methods like debit cards and prepaid cards. Those payments tools are not going away anytime soon, even as interest in and usage of new payment methods grows,” said Teri Llach, chief marketing officer at Blackhawk Network, a pioneer of prepaid gift cards, payments tools and rewards delivered via a robust and convenient network. “Our findings prove that payments is not either/or when it comes to legacy payments versus emerging products; it’s really about convenience and providing a mix of options.”

The research revealed that:

o 93 percent used cash
o 68 percent used debit cards
o 68 percent used checks
o 67 percent used credit cards
o 62 percent used PayPal
o 48 percent used retailer gift cards
o 45 percent used Visa or MasterCard gift cards
o 33 percent used prepaid debit cards
o 14 percent made mobile payments on smartphones or tablets

Other key findings include:

New payment methods growing, cash and checks declining: Sixty-eight percent of mobile payment users report that they are using the alternative payment methods more than last year. Cash and checks saw the greatest declines in use overall.

Gift cards’ popularity is significant: Eighty-seven percent of consumers surveyed think merchant-specific gift cards are convenient to use, even higher than bank-connected debit cards (82 percent). Additionally, gift cards are now mainstream payment methods with almost half of consumers (48 percent) using them in the last year.

Mobile wallets now used by 25 percent of smartphone owners: What do consumers place in their mobile wallets? Sixty-four percent of users have debit cards in their mobile wallets, 58 percent have credit cards and 45 percent have gift cards.

Cash, cards considered most convenient payment methods; checks and bitcoin least convenient: When asked to select the most convenient payment methods, consumers selected cash (93 percent), credit cards (92 percent), PayPal (90 percent), and retailer-specific gift cards (87 percent). Ranking most inconvenient were bitcoin and checks.

USA Technologies Shares Industry Payments Tips of the Future

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By , November 13, 2015 2:11 pm


The payment world is evolving. This message was loud and clear for USA Technologies who recently returned from the Money 20/20 Conference—a conference and trade show that brings together companies at the intersection of mobile, retail, marketing services, data and technology.

USAT shared their top 5 take-a-ways from this glimpse into the payment industry’s future.

  1. Small businesses are driving innovation and are largely undeserved.
  2. Mobile payments better connect consumers and businesses — it is predicted that mobile payments will grow 3x over 2015 to $27.1 billion.
  3. Bitcoin joins the fray — banks, not just startups, are starting to see Bitcoin benefits.
  4. Wearables join in — payments can be made via smart watches as well as jewelry.
  5. Biometrics become real solutions for fraud protection—eye retina scans, voice patterns and fingerprints provide an extra layer of protection against fraud in payment options.

The event, which drew more than 10,000 attendees, took place in Las Vegas, NV, from Oct. 23 to 26. Read the full blog here.  https://www.usatech.com/blog/money-2020/

Coffee Prices Jump is Short Lived Globally

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By , November 13, 2015 2:04 pm

ICO_OCt_2015.5644c7e39f6c7Despite a slight jump in coffee prices at the beginning of October, these gains were short-lived as global commodity markets turned lower. Total exports for coffee year 2014/15 dropped for the first time in five years, but still reached the relatively high level of 110.7 million bags, the International Coffee Organization reported in its October 2015 Coffee Market Report.

Looking ahead to the coming year, however, several major producing countries are facing potential production setbacks, putting a lot of pressure on the 2016/17 Brazilian crop.

Coffee prices started the month brightly as rains expected in Brazil failed to materialize, and concerns over the flowering for the 2016/17 crop grew. The daily price of the ICO composite indicator jumped from 114.80 cents/lb at the beginning of the month to a high of 125.08 on 14 October. However, as the Brazilian real again weakened against the US dollar and rains started to appear, the market reversed lower, dropping to a low of 113.48 cents. The monthly average settled on 118.43 cents, 4.7% higher than September, but the negative market trend observed over the last year still seems to prevail.

Furthermore, it is notable that coffee prices have recently followed a similar trajectory to global commodity prices, as shown below by the Standard & Poor GSCI commodity index. Much of this broader downward trend over the last year has been driven by concerns over slowing economic growth in China and the increasing likelihood of a US interest rate rise. It is important therefore to bear in mind that the fundamentals in supply and demand are not the only factors affecting the coffee market.  For More Information – http://www.vendingmarketwatch.com/news/12137902/ico-coffee-market-rallies-briefly-but-downward-trend-continues

New Take on the Old Junk Food Obesity Claim

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By , November 9, 2015 1:13 pm

Junk Food Not to Blame for America’s Obesity Epidemic: Study

People just eat too much, researchers suggest

soda with fried food

By Steven Reinberg
HealthDay Reporter

THURSDAY, Nov. 5, 2015 (HealthDay News) — Despite their bad reputation, junk food, fast food and soda aren’t the root cause of America’s obesity epidemic, Cornell University researchers contend.

While these sugary and salt-laden foods may not be good for your health, the scientists found no significant difference in how much of these foods either overweight or normal weight people consumed.

The real problem, according to the researchers: too many Americans eat too much.

“These are foods that are clearly bad for you and if you eat too much of them they will make you fat, but it doesn’t appear to be the main driver that is making people overweight and obese,” said lead researcher David Just, co-director of the Cornell Center for Behavioral Economics, in Ithaca, N.Y.

“For 95 percent of the country, there is no relationship between how much fast food and junk food they’re eating and their weight,” Just said. “Because of the bad habits we have, with all our food, just eliminating junk food is not going to do anything.”

But that doesn’t mean it’s OK to eat junk food. “These foods aren’t good for you,” he said. “There is no good argument for soda in your diet.”

Just said a broader approach is needed to fight the obesity epidemic. “We are eating too much generally. We need to cut back on our total consumption. We need to be better about exercising,” he recommended.

Diet and exercise are the key to losing weight, Just said. “There is nothing flashy about that advice,” he said. “It’s not magic, there is no silver bullet here.”

The report was published Nov. 5 in the journal Obesity Science & Practice.

For the study, Just and his colleague Brian Wansink, director of the Cornell Food and Brand Lab, used the 2007-2008 National Household and Nutrition Examination Survey to analyze a sample of about 5,000 adults in the United States.

The researchers found that consumption of soda, candy and fast food was not linked to weight gain for 95 percent of the population. The exceptions are people who are on the extreme ends of the weight spectrum — those who are very underweight and those who are severely obese. These folks ate more fast food and fewer fruits and vegetables, the study revealed.

Samantha Heller, a senior clinical nutritionist at New York University Medical Center in New York City, said, “One must be careful not to misinterpret the findings of this study to mean that eating fast food, candy and soft drinks does not affect the health of children and adults.”

Research has linked fast food, candy and sugar-sweetened beverages with heart disease, weight gain, type 2 diabetes and an increased risk of dying from heart disease, she said.

“Anecdotally, the diets of the patients I see who are struggling with being overweight or obese are often high in fast and junk foods and sugar,” Heller said.

Highly processed foods tend to trigger cravings for more of the same because of their chemical make-up and the body’s physiological response, Heller explained. These kinds of diets can result in a vicious cycle of eating and craving less healthy foods, she added.

“As a registered dietitian, my goal is to encourage people to be healthy, not skinny,” Heller said. “So instead of only recommending cutting calories, we want to also focus on making healthy and affordable food choices, creating strategies for eating out and on the go and enjoying less processed foods.”

More information

For more on obesity, visit the U.S. Centers for Disease Control and Prevention.

SOURCES: David Just, Ph.D., professor and co-director, Cornell Center for Behavioral Economics, Ithaca, N.Y.; Samantha Heller, M.S., R.D., senior clinical nutritionist, New York University Medical Center, New York City; Nov. 5, 2015, Obesity Science & Practice


eMarketer Offers B2B Mobile Marketing Webinar

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By , November 3, 2015 3:17 pm

DROP BY AND REGISTER – http://on.emarketer.com/Webinar-11192015-registration.html?Source=b2b-mobile-email&ecid=M1142&mkt_tok=3RkMMJWWfF9wsRousqTJZKXonjHpfsX56%2B8lW6WzlMI%2F0ER3fOvrPUfGjI4ATcpgMK%2BTFAwTG5toziV8R7jDK81z1tIQUhHj

eMarketer Webinar: Six B2B Mobile Marketing Trends for 2016

The six trends will encompass these key questions:

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Registration information will be shared only with the webinar sponsor, DoubleDutch.


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Register for the webinar here

Date: November 19, 2015

Presented by Bryan Yeager

Bryan Yeager covers emerging digital marketing trends and technologies. He has nearly 10 years of experience analyzing and reporting on the intersection of technology, marketing, media and commerce.

Time: 1:00 pm ET


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